Business in Sandton, April 2018
Welcome to the Megaplex Business Booster Newsletter as advertised in our
longstanding Newsletter: "Shopping in
Sandton". This short monthly newsletter will give you quick tips
that can make your business more profitable, safer and --possibly-- more fun!
Online Business Tip: Would a Loyalty Programme Help?
Research has shown that people will alter their behaviour if given
suitable rewards. That applies equally to shopping behaviour. I
notice, for example, that I am inclined to shop at Pick 'n Pay because
of their Smart Shopper programme.
Could a Customer Loyalty Programme similarly benefit your small
business? Or even your large business?
Of course, setting up a loyalty programme of your own can be very
expensive, time-consuming, and error-prone. What if there was a
ready-made programme that already has buy-in from major chains like
Checkers, Spur, and Sorbet? One that would reward your customers when
they buy from you, but also reward them --and you-- when they buy
elsewhere? One, moreover, that is cheap to join and has no monthly fees
Such a scheme exists. We’ll talk more about it next month..
This Will Affect More Than Your Business...
We tend to be mainly concerned with our
daily lives, our daily businesses, and pay less attention to
the rest of the world. Consequently, mega-trends can catch
us unawares. Here is one that could kill you, in fact all
of Humanity, if not well handled:
Artificial Intelligence (AI). You
already us it daily; in Google, in your smart phone. It
seems pretty helpful, pretty innocuous. However, what
happens when AI becomes smarter that we are? When it
becomes Artificial Superintelligence (ASI)? With the
ability to improve its own programming, enormous computing power
and speed, and no loyalty to Humans, it could be very dangerous.
We are on the edge of change comparable
to the rise of human life on Earth. — Vernor Vinge
With intelligence comes power. Which means an ASI, when we create it, will be the most powerful
being in the history of life on Earth, and all living things,
including humans, will be entirely at its whim—and this might
happen in the next few decades.
We have what may be an extremely difficult problem with an
unknown time to solve it, on which quite possibly the entire
future of humanity depends. — Nick Bostrom
We need as many people as possible to
about the problem as soon as possible.
Read "The AI Revolution:
The Road to Superintelligence" by Tim Urban on "Wait but Why".
Your CrashProof Offer Expires Tonight!
Business guru Peter Carruthers writes:
This email expires at midnight,
Monday, April 30.
Has your business...
If you answered yes to ANY of the
above, have you cancelled the personal surety you
signed at the time? Do you have paperwork to prove this?
- ever used an overdraft?
- ever factored invoices?
- ever borrowed money
for an asset like a car, photocopier, switchboard, et
- ever held a business
- ever held a credit card
- ever rented premises?
- ever financed a mobile
I have two million reasons to regret I did
not do this before my market changed and my business closed
in 1992. And that was in 1992 Rands...
To fix this now, before things go wrong, is
To fix this later, after warning signs appear, is much, much
When I faced these issues, there was nobody who could help.
Now there is.
the complete course for R497. This is the
lowest price I will ever charge for these life-saving tools.
Save R1000 if you invest in South Africa's only course only
business-owner survival before midnight tonight.
Please share this with another business owner.
All the best from Rick at megaplex.co.za,a,
the most helpful website for shops in Sandton.
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